What is Your Businesses X Factor?

I am certain that you have heard the “X factor” phrase at least once in your lifetime. It goes something like this, “You need to find that one X factor to take your business to the top,” or maybe it was, “There’s an X factor to my business opportunity that makes it better than any others,” or it could have been, “That internet marketing business guru has a certain X factor that makes him so successful.” Or something else along those lines.

The exact phrase you may have heard isn’t the important part. It could have been anything related to the ones above. However, what I am getting at here is that we all hear about this mystical “X factor” that successful businesses have and that we, as business owners, need to find.

Okay so we’ve all heard about this big X factor, right? But I would bet my bottom dollar that if you randomly stopped 100 different people walking down the street and asked them what the X factor is for any popular business, they wouldn’t know. They might make something up but they would probably just stand there with a dumbfounded look on their faces without a clue what to tell you.

Most people assume that the X factor is what a particular business or person does the best. However, that could really just be a skill they have. It’s not necessarily anything special that others don’t have. As an example, if a business said that their X factor is that they write amazing salesletters, you could say that really isn’t so unique. There are hundreds of people that can write killer salesletters. So, how can that be called a businesses X factor? In my opinion, it’s nothing more than somebody that writes great sales letters.

I racked my brain on this subject for several hours trying to come up with an answer to it. What I finally figured out is that in reality the elusive X factor isn’t something that you can really put your finger on; it’s just something that exists for some and doesn’t exist for others.

Here are two examples of what I think are good illustrations of the X factor:

1) You walk into an event full of highly successful businessmen. All of them are multi-millionaires at the top of their professions. Every one of them is dressed for success and looks the part. You are in awe. But then Donald Trump walks into the room and suddenly all of these other super successful business men don’t seem quite so cool. You barely notice any of them anymore. Donald Trump has something about him that none of the others have, and it’s called the X factor.

2) A man walks into a party filled with beautiful women. There truly isn’t a bad looking one in there. Every one of them could be a successful model. However, there is one woman in particular that is surrounded by an aura. It’s not something you can see or describe, but you can feel it. She isn’t the prettiest woman in there but she still stands out above the rest. She carries herself in a certain way. She comes off as having real confidence without arrogance. She seems approachable unlike many of the others. There’s a mystery about her but she seems down to earth at the same time. You can say that she has an X factor separating her from the others.

The above examples are more or less what I think the true X factor is. The reason it’s so hard (or even impossible) to pinpoint is that you really don’t know what it is. That’s why it separates the highly successful businesses and very exceptional individuals from everyone else.

You might be wondering how all of this applies to an internet home business. It’s simple; many internet marketers are trying to find the X factor that will take their online business to the top. The problem is that they will never find it. It isn’t something you can just go out and find. It’s either there or it’s not. You will if know if it is because you’ll feel it. When you see an internet business that has it, you just know it. But it’s one of those feelings that can’t be described.

So if you ever sit down to try and figure out what the X factor is for your business, don’t make yourself crazy searching for an answer. You won’t find it by looking. You will just know it when you see it!

Top 7 Tips for Flipping Websites

When you are looking to make extra money online, flipping websites can be a good idea. It can even be turned in a highly profitable full-time home business. Similar to flipping houses, the goal is to buy websites that are currently not doing very well, but have a lot of potential. You then improve them to make the sites more valuable and sell them for a profit. However, as simple as it sounds there are a few things that you need to be aware of.

Here you will find the top 7 tips for flipping websites…

Tip Number One – Buy from Well-Known Sources

When you are looking for websites to buy it is always a good idea to stick to well known marketplaces. One of the most popular and reliable sites that you should try is Flippa. As well as showcasing websites, it also offers you plenty of tips and information to get you started. Flippa is by far the most well know flipping marketplace right now.

Tip Number Two – Beware of Sites that Seem Too Good to be True

It can be really easy to get carried away when you are looking for potential sites. Some may seem too good to be true. If you find websites for sale that promise the earth then you should be very cautious of them. Never invest in anything that sounds too good to be true (e.g. “$14,000 in just 10 days!” OR “Automatic business! 0 hours a month!”). It would be worth checking Google to see whether the sites have been blacklisted on any list on the web. If they have then you would find it very difficult to make them work for you. Also check the sellers and the website background on twitter search and blogs search to see what people have been saying about them.

Tip Number Three – Ensure that you stick to a Budget

You should always stick to a budget that you can comfortably afford. Set aside a set amount that you can spend on flipping websites and do not go over it. This will help you to stay focused on what you are spending. Sometimes you can get carried by a site that looks so promising but going over your budget might not be the best thing to do when you’re just starting out.

Tip Number Four – Evaluate the Websites

Once you have found a website that you would like to invest in, you should first evaluate it deeply before making any offer. Look at how it would need to be improved, are there any usability issues, what new features would you need to add to the site, who are the suppliers if it’s ecommerce, what’s the margins, what kind of help you need to run the website and also think of everything that would need to be done to double the value of the website before you work out whether it would be worthwhile.

Tip Number Five – Understand the Work and Costs Involved

Another thing that you have to consider is how much time it will take you to improve the site. What costs will be involved? When you need to add features to a website it can be costly. If the website would need a complete redesign then it could be worth just building your own site from scratch. The investment in the website is not just the purchase price but also the post-purchase investment in the improvements you’ll be doing. So take this in consideration.

Tip Number Six – Be Enthusiastic

If you want to make the most money then you will need to be enthusiastic about the website that you are buying. You will need to want it to do well. Ideally you should choose a website that relates to something that you know about. That way you will be more interested in making it work. If you aren’t interested in the site then you might not give it your best. That’s simply how it works. So when deciding on which site to buy you should only buy those that you feel enthusiastic about and that will probably insure a nice profit for you.

Tip Number Seven – Know When to Sell

The key to selling a website is building its traffic up and making the operation easy to manage. When you succeed you need to choose whether to keep the site or sell it and make a profit. If you wait too long then you run the risk of a downturn further along the line. If the website suddenly starts to lose traffic then its profit margins will also deteriorate again. So in most cases it’s smart to sell the site when you feel it has hit its full potential. This way you can take the money from the sale and buy a larger website.

These basics should get you up and running as you enter the exciting world of site flipping!

This post was sent to us by Lior Levin, who is an advisor to a task management tool company and also works with a neon signs store at 123neonsigns.com

How Social Media Killed My Business

This post was inspired by Jill Whalen. She mentioned recently that she was waiting for the blog post “How Social Media Killed My Business” so here it is just for you Jill…

One upon a time, I used to have a thriving online business. I mean I was seriously kicking ass. The money was rolling in every minute of the day. I could do what I wanted when I wanted and didn’t have a care in the world. My life was totally amazing. It was way better than anyone else’s I know and everyone was jealous of me. I had it made!

I had a ton of websites and all of them were constantly bringing in a boat load of traffic and sales every day. My business was running like a well oiled super duper awesome machine. My system was flawless and I had it mastered. I was at the point where all I had to do was write up some content each morning and build some backlinks each evening. The rest of the time I did whatever the hell I wanted and the money just poured in.

But then something happened. My life slowly started falling apart. My business was fading away. I couldn’t control it. There was nothing I could do. It was a habit; no it was an addiction that I couldn’t kick. I didn’t even know it was taking hold of me until it was too late. My online business was ruined, gone forever.

I was told there was no help for what I had. It couldn’t be cured. But what was it? Nobody really knew for sure.

It was just something called…

Social Media!

Looking back it all seemed so innocent and fun. I got a Myspace account when I was in college. Then, Facebook started getting popular so I had to have both. Next, Twitter popped up. Somewhere along the way I also joined Linkedin, Youtube, Digg, Delicious, Mixx, Reddit, Stumbleupon, Hi5, Friendster, Blogcatalog, Mybloglog, and so many more. I can’t even remember them all.

All I know is that I HAD to be on them. I even told myself at first that all these social sites were helping my business and I was really working when I was on them. First it was weekly, then daily, then hourly, and finally every second of every day now.

There is no way out! And more keep popping up all the time. Google+ is my newest craving, desire, addiction. I think about it constantly. This must be insanity!

Now, my business is long gone and I haven’t had a real face-to-face conversation with anyone since I don’t know when. My social media accounts are all I have now. I wake up to them and I can’t sleep at night because of them. They keep me going at all times. I couldn’t exist without Facebook and the others.

So, that is the short story of how social media killed my business. Ok actually I just started typing and made the whole thing up in the past few minutes. However, now that I am done writing, I can see that it really does have some truth to it. Damn you social media, damn you!

Perpetual 20 Review

This is a review of Ewen Chia’s Perpetual 20 program that has just recently launched and is quickly becoming the talk of the town in the internet marketing world. That’s not surprising considering Ewen Chia is a super affiliate of the highest caliber as well as one of the most well-known and respected online affiliate marketing gurus in the world. Anytime he promotes something or creates a new product of his own (such as perpetual20) it gets a lot of attention.

So, what is perpetual20? Here is a quick review of perpetual 20 so you can learn a little more about it before joining…

In simple terms it is a way to make money online by creating a perpetual (never ending) income by following a very simple system. There’s really not much to it. Here are the 4 simple steps to the program…

1) Start by joining the perpetual 20 program. It’s a very easy and straightforward process to sign up. And the monthly cost is dirt cheap compared to most other money making programs.

2) Once you are in you will get incredible training and resources to build a successful online business. This is to ensure that you never feel alone and helpless. You will have the tools you need to succeed on the internet.

3) Start promoting and referring others. All you need to do is refer just 4 people and you will be fully qualified! That gets the ball rolling towards a huge pile of money that keeps coming in every month. That is what’s called residual income!

4) Last but not least, you earn forever. Yes, you will get passive residual income every month like clockwork. And it will continue to grow as your referrals start bringing more people on board.

That’s about as simple as it can get when it comes to starting your own internet home business and making money online. Of course, it will take some time and work for marketing to get your referrals, but that can be expected. You can’t generate a sold monthly income without doing something to build it up.

There are actually 3 ways to earn with this program:

1) Unlimited $20 commission payments on your personal referrals

2) Reverse 2-up residual income from members below you

3) Quality products you can sell for instant profits

And you get all the tools, training, and resources you need to make it happen. This provides a solid opportunity along with a great set of products.

One more great thing about it is each sale made gets deposited directly into your Alert Pay account, which can then be transferred directly to your own bank account or sent to you by check. I like that because you don’t have to wait for the company to process and pay out your commissions.

Since perpetual 20 just launched, it hasn’t been around long enough to give a full in-depth review or provide actual data or personal experiences about how well it is working. However, it does appear to be a winner. And Ewen Chia is known for putting out amazing products so that speaks highly of it from the start.

There’s even more to it than I can fully explain in one blog post, so I encourage you to go read the site yourself. Be sure to check out the home page videos, compensation plan, frequently asked questions, products page, and everything else to get a full overview of the perpetual20 system.

Top 5 Home Business Opportunities for 2012

We are rolling along into 2012 already. The year is flying by as they always do. If you had plans to start or expand a home business this year but have been putting it off the time to go for it is right now! Before you know it the year will be over and you will be making plans for 2012 instead. There are plenty of great home business opportunities and other ways to become your own boss, so don’t put it off any longer.

To get you started on the right path, here are 5 of the best home business opportunities for 2012, in no particular order…

1) Network Marketing – Some people love it, some people hate it, and some people can’t decide either way. But it seems like everyone at least has some sort of an opinion about network marketing businesses, aka multi-level marketing or MLM. You have probably even had one pitched to you by someone in the past or maybe you have joined one before.

Whatever your opinions or experiences might be, one thing remains a fact, and it is that network marketing is one of the easiest, fastest, and most popular ways for the average person to start a home business. There have been more millionaires made in this industry than in any other in history. If you are looking to get out on your own and start your path towards residual income and financial freedom in 2012, you might want to consider network marketing as one of the best ways to do it.

A word of caution though, you do need to be very careful when choosing a network marketing opportunity. There are plenty of great programs out there that are perfectly legitimate. But there are also a lot of scams, schemes, and other shady business practices going on in this industry. Look past all the hype, watch for red flags, and do a lot of research before jumping into something.

2) Affiliate Marketer – This is undoubtedly one of the easiest and cheapest ways to start a home business. There are affiliate programs for pretty much every niche you could possibly think of and almost all of them are free to join. I have never seen a market where there wasn’t some product or service at least somewhat related to it that you could promote as an affiliate marketer. And rarely do you find any that actually cost to join, although sometimes they do.

You can also use free blogging platforms such as blogger and wordpress to start a site. Then, you can use free internet marketing strategies to promote them. So basically you could build a successful business without spending a cent. Although I do recommend getting your own domain and hosting, and spending some money on a few resources to help you along the way, but it’s not necessarily required. That’s what makes this such a popular way to make money and why it made the top 5 business opportunities list.

However, just because it’s easy to get started with affiliate marketing, and can be done by spending very little money, if any, doesn’t mean you will be able to simply join a program and be cashing in the next day. It does take a lot of learning, time, and hard work to build a successful affiliate marketing business. You still have to put in the necessary effort just like everyone else.

3) Professional Blogger – Another one of the best home business ideas for 2012 and probably for many years to come is becoming a blogging professional. There’s a virtually unlimited amount of topics that you can make money blogging about. If you have a passion or specific knowledge about something that other people are interested in then you can become a professional blogger and earn a living writing about it.

You will need to research the niche and various topics within it before jumping in so you can be sure there is an audience out there. You don’t want to waste your time writing and trying to build a business around a blog topic that nobody has an interest in. You also want to be sure that you aren’t choosing a niche so competitive that you will never be able to get anywhere with it.

Two of the most important parts of succeeding with a business like this are consistency and perseverance. It’s always easy to stay motivated at first but it takes time to write a lot of content, build up a solid readership, get high search engine rankings, daily traffic, and eventually a great income. The hard part is sticking it out until all of that happens. You need to be determined and continually work at it for quite a while before it will begin to pay off.

4) Online Business Consultant – With each year that passes the internet becomes more popular for starting home businesses online. But most people don’t have a clue how to get started or where to go after they do start. So there is huge money to be made if you want to teach them what they need to know.

They need to learn everything from niche research to setting up a blog/site to SEO, link building, marketing, social networking, copy writing, building a list, and everything else that goes along with internet marketing. There are a lot of people and even corporations that will pay a lot of money for help with that stuff. If you have the knowledge and skills then you can definitely do very well as an online business consultant.

This isn’t really so much a way to get your home business started because you will obviously need to already have plenty of experience in order to offer your consulting services. However, it is a great way to expand on your current business and create another income stream for yourself. This opportunity will only increase in popularity in 2012 and for many years to come.

5) eBay Seller – There’s really not a whole lot to say about this one. Just about everybody knows what eBay is and has used them for buying or selling items. For many years this has been one of the most popular ways to start a home business to make money online, and that is no different this year. You could technically be up and running today if you really wanted to.

You might think all the ideas for succeeding as an eBay seller have been taken but there are still plenty of opportunities to do very well with your own eBay home business. Admittedly it’s probably not quite as easy as it once was but it’s not impossible either. At the very least it can be a great way to get your foot in the door of the online business world.

One thing you must remember is that no matter what home business opportunity or idea you choose, it will take a lot of time and hard work to build it. Read that last sentence again because it is very important! The chances of you becoming successful in a month or two are slim to none. It rarely happens no matter what some marketers try to make you believe.

You need to be ready to put in 6 months to a year, or even longer, of consistent effort before you see any significant results. Too many people think they can just hop on the internet or join some system and be rolling in the money quickly and easily. That’s not going to happen. Any business takes a lot of time and hard work to develop.

Now, you know the top home business opportunities for this year, so get up off your butt and get started right away! You could be on the path to financial freedom by the end of 2012.

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